Sales Performance Survey – Top Tier Sales Consulting

Sales Performance Survey

Discover What's Actually Holding Back Your Close Rate

Free Sales Survey

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Discover What’s Holding Back Your Phone Sales Performance

This assessment highlights key patterns in your calls and approach that may be limiting your results.

Where small changes could make a big impact
How consistent your process really is
Areas that are worth focusing on next

Click Next to begin.

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Section 1

Experience & Baseline

How long have you been in phone sales?

Less than 6 months

6-12 months

1-3 years

3+ years

What industry do you work in?

What is your current close rate?

Under 10%

10-20%

20-30%

30%+

I'm not sure

How many prospects do you talk to per day?

1-5

6-10

11-20

20+

Are your calls reviewed with you consistently?

Never

Occasionally

Weekly

Every call is reviewed or scored

Section 2

Control & Authority

On most calls, who controls the frame?

The prospect leads most of it

It feels 50/50

I lead but sometimes lose control

I confidently control the structure and pace

When a prospect says "I need to think about it," you typically:

Let them go and follow up later

Ask what they need to think about

Try to overcome the objection directly

Diagnose the real hesitation before responding

How comfortable are you discussing money directly?

I avoid tension around price

It's uncomfortable but I push through

I'm comfortable explaining value

I confidently anchor price and handle resistance

When objections arise, you feel:

Thrown off and reactive

Slightly tense

Calm but thinking hard

Grounded and in control

Section 3

Psychology & Internal Leaks

When you lose a deal, the real reason is usually:

Lead quality

Price

Timing

I didn't uncover the real pain or urgency

I'm not sure

What best describes your mindset on calls?

I hope they buy

I try to convince them

I guide them

I evaluate whether they qualify

Your biggest internal struggle is:

Fear of rejection

Fear of being pushy

Inconsistency in performance

I don't struggle internally much

When tension increases on a call, you:

Lower pressure and back off

Try to logically explain more

Slow down and ask questions

Lean in and control the energy

What objection do you dread hearing the most?

Section 4

Process & Structure

Do you follow a defined sales framework?

No, I freestyle

I loosely follow something

I follow a structure most of the time

I execute a proven framework precisely

Do you know your show rate, close rate, and objection trends?

No

Somewhat

Yes, mostly

Yes, and I optimize based on them

After a lost deal, you typically:

Move on

Feel frustrated

Reflect briefly

Break down the call and extract lessons

If your close rate doubled in 90 days, what would that change for you?

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